Google Analytics is a free tool that provides well presented reports of visitor activity on your website. It provides a good overview as well as lets the more adventurous analyse and cross reference detailed statistics.
A tracking tool such as Google Analytics is an essential source of information so that you can track how well a website is performing, and make informed decisions on what to do next.
For example it can tell you what activities are causing people to buy from you. Or who is sending you the most valuable leads.
The following articles provide tips and guides on how to use Google Analytics.
Once you have signed up for a Google Analytics account you will be able to see what those visitors are up to!
Here is a step by step guide to setting up an account.
Friends, developers, SEO Companies or Consultants may want to see how well your website is performing or help you configure things the gather better data.
This article explains how to give them access to your account.
To be successful with a website, you need to define the goals you want it to achieve. Common website goals are receiving a contact email or a cart submission.
Here I show you how to setup and track goals with Google Analytics
At times you need to add some Google Analytics tracking code, but the website already has some from a previous developer or webmaster.
Here I show you how to write clean code that will enable tracking of multiple Google Analytics Accounts at the same time.
Note: Article is based on the Async versions of Google Analytics