BigCommerce SEO Service

A Comprehensive SEO Setup Service

Note that this single package has now been split up into several BigCommerce Packages.

I've put together a BigCommerce Package that covers many of the things from my BigCommerce SEO Checklist. I call it The BigCommerce SEO Tune-up Service.

This package is a bit like a car service and tune-up. I will go through your Google Analytics, Google Search Console (Webmaster Tools) and the BigCommerce administration settings making sure things are fully set up correctly with regard to SEO. Things like the tracking of conversions, semantic markup and webmaster configurations. All the core tasks found in the checklist plus my eye cast over all your settings.

BigCommerce SEO

I have to be honest, in itself it will not directly boost your ranking. Content and inbound links are what will mainly do that. However, like having a car tuned up for a race, it does not mean you will win, but it will help. It will make sure that your content is presented to the search engines and users in an optimal way, enabling you as the driver to gain the most from what you create.

As I review your settings I'll look for anything that can be done to boost your ranking, or for things that are hindering them. I can provide advice about things like title tags, but not do it for you. That sort of work is very time consuming, making it beyond a package like this. I also think the subject expert (you) should be the one working on the content.

I was offering this service for AU$1,100 + GST. (Approximately US$793 or 700€) . See the BigCommerce Packages page for details on what is now on offer.

Customer Testimonial

I have read your report and I am absolutely ecstatic, thank you!!! I am highly impressed by the amount of work that you have done. The list of items that you have covered is amazing and there is not one single thing that I would have been able to do on my own. There is so much information, it is great.

I enjoy the fact that you are giving me plenty of recommendations, and I will follow them all. I will give you more feedback as I go through the list and implement your recommendations.

Your explanations are very clear and detailed, and when I do not understand a word or concept, I google it... I am learning the technical lingo as I read ;-)

Another plus with your report is that as I implement your recommendations, beside the fact that my website is revitalised I feel empowered and more in control of it. Great feeling, I love it!

Marie-Helene Blackmore
Savons d'ailleurs

Read More Reviews from BigCommerce and TrustPilot

What's Included

The following items are included in the service. For items that have already been setup I will review them.

Enhanced Search Results - Rich Snippets

  • Adding Markup for Breadcrumb Rich Snippets
  • Adding Markup for Product Rich Snippets
  • Adding Markup for Review Rich Snippets
  • Adding Markup for the Google Sitelinks Search Box
  • Monitoring for Success

Controlling Google

  • Registering all domain variations with Google Search Console
  • Indicating preferred domain with the Google Search Console
  • Linking Google Search Console with Google Analytics
  • Setting your Target Region in Google Search Console (If applicable)
  • Registering the XML Sitemap with Google Search Console
  • Controlling Google bot via the Google Search Console URL Parameter Tool
  • Reviewing Google Search Console settings and reports
  • Updating your robots.txt file to control Google bot

Gathering Information

  • Google Analytics Account Creation
  • Adding Google Analytics Tracking Code
  • Adding Google Analytics eCommerce Sales Tracking
  • Adding Google Analytics Demographic Tracking (requires a compliant Privacy Policy)
  • Adding Google Analytics Remarketing (requires a compliant Privacy Policy)
  • Enabling Google Analytics Enhanced Link Attribution
  • Adding Google Analytics Events (e.g. phone number or email link clicks)
  • Adding Google Analytics Document download tracking as a page view
  • Adding Google Analytics Goals (Contact, Subscription, Sales and the above events)
  • Adding Google Analytics Checkout Goal Funnel
  • Setting Google Analytics Site Search to track internal Searches
  • Google Analytics PayPal Referral fix so your real sources get credit
  • Reviewing all Google Analytics settings
  • Monitoring for Issues


  • Checking correct heading structure
  • Checking good use of title tags
  • Checking good use of meta description tags
  • Checking that content is original
  • Providing tips and advice on areas needing improvement

Quality Control

  • Backups of the template files are made before and after our work
  • Added features are tested and reported
  • Changes are monitored over several weeks
  • If review stars don't show, we will keep helping until they do

Some activities like the Markup for Rich Snippets take time to appear and are not guaranteed. Google has the final call and does not enable rich snippets for all website, even if the markup is correct. We currently have a 100% success rate in getting them approved.

Because of this and the extent of the changes performed, we monitor the website for several weeks after the work to check progress and for any issues.

BigCommerce Rich Snippets

What will it do for you

Here are some of the benefits from these actions:

  • Analytics data to show how you are achieving your Goals
  • Improved control over how Google crawls the Website and discovers important pages
  • Enhanced Search Engine Result Listings with Rich Snippets (See Right)
  • Identifying issues Google has with the website

What's not included

Long term SEO Services cover a lot more than this one off package. And they probably cost more than this package for the first month! Things like title tag, meta description and content optimisations, broken link fixing, link building, data analysis, keyword research etc. are all way beyond what this can offer.

If you use external systems I will most likely not be able to optimise them. e.g. an external review management system.

If your website contains modifications to the standard BigCommerce template structure it may make my modifications overly complex or not possible.


Rating 5.0 out of 5 reviews

Fantastic work

I've used Web Site Advantage a couple times over the years to upgrade the rich snippets in my BigCommerce store to reflect Yotpo reviews (plus other bells and whistles). They get it done quickly and deliver as promised. It's been probably 4 weeks since they did their work and I'd estimate it paid for itself 2 weeks ago.

Service and Tune Up

We have had an online website with Big Commerce for a number of years now and was keen to get some professional advice on how it was going and basically getting the site serviced. Bit like a car service I guess. Brad was very thorough and went through our site with a fine tooth comb. They fixed plenty and what they didn't fix they advised us on what needs fixing. Great Job. Thanks for the tune up and look forward to trouble free motoring into the future.

Great service and good advice

I required help getting all the setting correct on my BigCommerce website. I had Tony and Brad to a SEO Tuneup. Everything has gone really well, they reported back explaining exactly how things were going. Job well done. I would highly recommend their service.

When SEO gets real = Web Site Advantage

Excellent job my friends! The first email we ever exchanged is dated Sep, 2015. Since then, this is the only SEO company I will always work with! Thanks for been there for us!

Simple and Easy Solutions

I requested help from Tony to get my Rich Snippets properly working on one of my BigCommerce sites. Tony was able to easily get this integrated on our site and pass over a very detailed report on his updates. Since then I used Tony for two more BigCommerce Websites and also for an SEO Tuneup as well. Not only does Tony know SEO very well he also knows BigCommerce platform which was a huge benefit for us. I am really pleased working with such a professional.

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